What is the first thing you do when you want to know more about a business? Google, Bing, does anyone even Yahoo anymore? You search online for a website, a social media presence, and most importantly reviews. In today’s tech savvy world, the internet can make or break a business in the blink of an eye.

Search engines now put huge weight into online business reviews. Businesses with positive reviews will appear higher in search results than those with few reviews or negative reviews. One unfortunate reality in today’s climate is that consumers are much more likely to post a negative review than a positive one. When someone receives poor service or products, a negative review is a way to feel better about being wronged. But what is the motivation for posting a positive review? In the case of your favorite bar or brewery, the motivation could be keeping them in business!

The brewery and bar business has grown rapidly in the past few years. The market is getting crowded and not every one is going to make it to the finish line. So if you have a brewery or a bar that makes you do the happy dance, it is time to show them some love online. It only takes a minute and it may ensure that the local craft beer that you have fallen in love with stays around for a while.

Tips for leaving a great brewery or bar review:

• Tip number one is to leave more than one. Leave a review on both Google and Facebook for best results. Throw in a review on Yelp or Bing if you are feeling generous.
• Share what stands out to you about the brewery, the bar, or the beer. Don’t just say it is good. Let people know specifically what makes it so good.
• Your review should be written intelligently, coherently, and with genuineness. Check your spelling and grammar, use complete sentences, and lay off the exclamation points!!!!

See how simple it is to show your favorite brewery or bar a little love. It only takes a few minutes and you can do it from the comfort of your couch in your favorite pjs!